Job Title: Marketing Director
Job Type: Full Time
Location: Main Bank
Department: Marketing
Salary: Hourly
Benefits: Full Benefits
The marketing director oversees our company’s promotion and advertising efforts to drive sales and build brand awareness. The marketing director position requires an individual to possess the following skills:
- Ability to organize and schedule tasks for completion in a timely manner
- Ability to communicate effectively in speech and writing
- A customer-focused attitude
- Strong drive for results
- Ability to collaborate with cross-functional teams
This position reports directly to the Chief Operating Officer and indirectly to the President and CEO.
Responsibilities:
- Develop a yearly budget for the marketing team
- Communicate the brand identity with the team
- Sift through marketing data to find the important trends
- Stay up to date on the latest marketing trends
- Attend conferences to further marketing knowledge
- Oversee social media strategy and implementation
- Create marketing reports to show to executives
- Create and supply internal promotional items
- Maintain informational brochures
- Work with compliance department to ensure all advertisements are compliant with bank policies and regulations
- Organize bank involvement or participation in community events
- Create and contribute to the omnichannel experience across all customer touchpoints
- Creative ideas for advertising in various media outlets
Requirements and Technical Knowledge
- College degree or 5+ years of experience in marketing preferred
- Proficient computer skills
- Content management and creation experience
- Ability to meet and greet the public in a professional manner.
- Ability to communicate effectively with a diverse customer base.
If interested, please email resumes to shelia.coffey@taylorcountybank.com.
Taylor County Bank is an equal opportunity employer.